Choi Jeong Hwa

Large-scale outdoor sculptures crafted from diverse materials such as consumer goods, balloons, wires, as well as recycled and found objects are the hallmarks of Choi's playful repertoire.

His recent participation also include international appearances such as ‘Breathing Flower’ in MFA Boston and Annecy Paysage and multiple Biennnales and Triennales in cities ranging from Bangkok, Hawaii to Saitama.

For instance, he served as the artistic director for the opening and closing ceremonies of the 2018 Pyeongchang Winter Paralympics, created commemorative sculptures for the 2022 Qatar World Cup, and collaborated with prestigious brands like Dior, Bvlgari, Fendi, and Nespresso.

He has also engaged in architectural projects that bridge commerce and the public, including works for commercial districts like Insa-dong and Esquire Sorsente.

An incredibly versatile director, Choi has directed London’s The Coronet Theatre with ‘Tiger, Journey, Love’ – a month-long series of events featuring the best of Korea's contemporary art, dance, theater and music scene.

Jeong Hwaㅡnatural color, Multiple Flower Show, Culture Station Seoul 284, Seoul, Korea (2014,S,P) Tiger, Journey, Love, The Coronet Theatre, London, UK (2023) Artist Inalchi Concert, LG Art center, Seoul, Korea (2021) ‘The Moment of Memory’ Exhibition, Korea (2020) Heungbujeon, National Theater of Korea (2019) Pyeongchang Paralympic, Korea (2018) World Design Biennale Forum, Korea (2012) The REDCAT Gala, Disneyland, Los Angeles, USA (2008, 2011) Venice Biennale (2024) Bangkok Art Biennale, Thailand (2018) Gather Together, Honolulu Biennale, Hawaii (2017) Saitama Triennale, Saitama, Japan (2016) Busan Biennale (2014) Special Exhibition (Biennale Archive), Busan Cultural Center Grand Medium Gallery, Busan (2014) Fukuoka Asian Art Triennale 2014, Fukuoka Asian Art Museum, Fukuoka, Japan (2014) Present of the Sun, Setouchi Triennale, Shodojima, Japan (2013) Goyang International Flower Festival, Korea (2024) ART for SDGs: Kitakyushu Art Festival Imagining Our Future, Kitakyushu, Japan (2021) Ibaraki Kenpoku Art Festival, Ibaraki, Japan (2016) Yuejin Lantern Festival, Tainan, Taiwan (2016) Thank You!, Taoyuan Landscape Art Festival , Taoyuan, Taiwan (2013) Festival of the World, Southbank Center, Hayward Gallery, London, UK (2012) Flower Chandelier, Perth International Art Festival, Perth, Australia (2012) Choi’s most recent project ‘Museo 24’ is a versatile 24-hour museum that anyone can visit upon booking.