Choose Responsibility is a non-profit organization in the United States, that promotes public awareness of the dangers of excessive and reckless alcohol consumption by young adults.
Therefore, it promotes public policies that it believes would empower young adults age 18 to 20 to make mature decisions about the place of alcohol in their own lives.
The organization promotes a multi-faceted approach that combines education, certification, and provisional licensing for 18- to 20-year-old high school graduates who choose to consume alcohol.
[7] The Amethyst Initiative, a project run by Choose Responsibility[8] asks lawmakers "to consider whether the 10% highway fund 'incentive' encourages or inhibits [an informed and dispassionate] debate"[9] Since the enactment of the National Minimum Drinking Age Act of 1984, most states allow for very few instances where someone under the age of 21 can possess or drink alcohol, and a pilot program such as what Vermont considered is not an exception that is provided for, under current federal law.
In July 2008, McCardell and over 100 other college presidents launched the Amethyst Initiative, which calls for discussion and reconsideration of the drinking age.