Born in West Runton in 1952, Sugden initially studied pharmacy at Leicester Polytechnic before starting a PhD at the University of East Anglia.
[citation needed] He is the compiler of an (as yet) unpublished rhyming dictionary of Norfolk place-names for song-writing purposes.
[citation needed] The Eastern Daily Press columnist Keith Skipper claimed that Sugden is "probably the county’s finest ambassador who captures the true spirit of Norfolk, teaches it tricks, then sends it to run riot across the land".
[citation needed] His website no longer exists, but is available via web archive.
[citation needed] On 4 April 2024, friends and family confirmed on social media that he had passed away the previous evening.