Felice "Cino" Tortorella[1] (27 June 1927 – 23 March 2017),[2][3][4] was an Italian television presenter, author and director, best known for creating and conducting the Zecchino d'Oro[5] festival of children's songs.

His daughter Chiara, is a tv and radio anchorwoman too Cino (hypocorism of Felice) Tortorella was born in Ventimiglia, Italy.

Three years later, he inaugurated the Zecchino d'Oro (The Golden Coin) festival, in which he played the role of Mago Zurlì until 1972.

During his shows, Tortorella often conversed with the puppet Topo Gigio, an anthropomorfic mouse created by Maria Perego and dubbed by Peppino Mazzullo.

In 2002, Tortorella's name was written into the Guinness book as of the person having been conducting the same program (Zecchino d'Oro) for the longest ever time in the world.