In July 2020, L'Oréal announced it would discontinue the Clarisonic brand and products, choosing instead to focus on other core business offerings.
It is speculated that the actual cause was increasing competition from cheaper alternatives as the skin care device market grew.
During its peak days, Clarisonic products were available to spa owners, physicians and consumers, and the brand was available in over 50 countries.
[citation needed] Clarisonic was founded by David Giuliani, Robb Akridge, Steve Meginniss, Ward Harris, and Ken Pilcher in 2000.
Clarisonic was backed by angel groups including Keiretsu Forum who provided the seed capital for the company