On 6 October, McElderry announced that he was working on the album on Twitter[2] and later on his official website.

A limited Christmas gift edition was announced, it includes the album along with his previous album, Classic, the set also includes a signed photograph, a keyring, and a tag from McElderry on the hand wrapped box.

[4] An advert was filmed, directed by Steve Lucker, it features McElderry outside in the snow, collecting logs and taking them to a large house preparing for a Christmas party, singing a selection of songs of the album.

[5] 2 short music videos were made from the footage that was filmed, "Last Christmas"[6] and "O Come All Ye Faithful".

[7] On 8 December, he performed at Durham Cathedral to an audience of 1,500, singing, "In the Bleak Midwinter" and David Essex's "A Winter's Tale", with a new verse written by Tim Rice.