I feel like these past two years have gone so quick that I want to just step out of the craziness for a minute and write a nice song.
"[5] On 20 January 2012, McElderry tweeted "I know I'm on holiday ... but just been sent some new songs to listen to for ideas etc ... Can't wait to start recording!!!
[6] On 26 January 2012, he tweeted he was making mood boards, song list ideas and references for the album.
Speaking about the photo-shoot, he said: "I’d go to the beach every Saturday and go to Minchella’s at the seafront, so I really wanted that to be part of this album.
[16] He performed "Here's What I Believe" at Perez Hilton's One Night in London 2012 and the song premiered on BBC Radio 2 on 24 July 2012.
[17][non-primary source needed] The album includes collaborations with Marcella Detroit and Ludovico Einaudi.
I’ve grown a lot vocally in the last year, and with me helping to write some of the songs it’s a very personal album.
"[21] The album's cover songs to first be confirmed were renditions of "Something's Gotten Hold of My Heart" by Gene Pitney, "Skyscraper" by Demi Lovato, "I Look To You" by Whitney Houston[22] "How We Love" by Beth Nielsen Chapman,[23] and "When I Need You" by Leo Sayer before the full track list was revealed.
The music video was filmed in South Shields, Joe's performance shots were filmed alongside the advert for the album, the music video however also includes shots of a couple who start off happy but start arguing and break up at the end.