[1][2] The organization's self-described goals were to, "pray for Israel.. (and) promote tourism, trade, investment and afforestation... (and oppose) anti-Semitism."
Christian Action supported, "a peaceful secure Jerusalem united under Jewish control.
"[1] The organization was active in a number of countries, including Britain,[3] Canada,[4] and South Africa.
[5][6] In 1975 a South African branch of Christian Action for Israel was founded[7] in Cape Town by the late Basil Jacobs, a steel merchant and devout Christian, Claude Duvernoy, a French Presbyterian Minister living in Jerusalem.
[5][10] Hedding then spent 11 years as head of the International Christian Embassy Jerusalem.