[2] The company was brought on to revive the Screen Gems line, used for obscure and vintage never-before-seen Columbia Pictures Television programming, and assisted in colorization of black-and-white television shows, such as the 1950s programs The Real McCoys and The Life and Legend of Wyatt Earp, and bought a minority interest in Color Systems Technology.

[4] Also that year, Coca-Cola Telecommunications and colorizing company CST Entertainment had set up a joint venture, Screen Gems/CST Entertainment, in order to share profits from sales to TV, basic cable and home video, in order to distribute the libraries of vintage films and TV series.

[5] Following the success of the program The New Gidget, Coca-Cola Telecommunications, Inc. set out to produce pilots for weekly series, such as one based on the Ben Casey character, and partnered with different companies on several projects such as Gunfighter, in partnership with Tribune Entertainment, which was produced by Sonny Grosso and Larry Jacobson of Grosso-Jacobson Productions, which was pitched for the Tribune Broadcasting stations, and one with DIC Entertainment on a 90-minute block of three-animated half-hour programs, which went by two different names, Funday Sunday, if it ran on Sunday, or Funtastic Saturday, if they wanted to go head to head with the Kidvid blocks on Saturday mornings.

There were also plans to acquire additional features and TV shows for distribution and color conversion, and included many series from the Columbia Pictures Television library that were available for colorization, which included library series, as well as feature films that were originally released in the black-and-white format.

[9] In June 1987, Coca-Cola Telecommunications and HBO signed an agreement to co-produce and distribute 15 made-for-cable films that would be licensed for a foreign release, and commit as much as $70 million to the venture.