Still, on October 27, 2015, British-American model and reality television star Sam Sarpong leapt to his death.

[10] In 2016 a 10-foot-high (3.0 m) chain link fence was installed on the sidewalk inside the balustrade, blocking the seating alcoves which were believed to be the primary route taken by jumpers.

After police spent 13 hours successfully negotiating with a would-be jumper, these temporary barrier fences were extended to cover the entire bridge span.

In 1989, after the Loma Prieta earthquake in Northern California, the bridge was declared a seismic hazard and closed to traffic.

The album's black-and-white cover art features the duo standing on the bridge holding their instruments.

[14] An episode from the eighth season of the series Full House, "Leap of Faith", featured the bridge in a bungee jumping scene.

Instead, we’re gonna ask you to hang on for dear life.” The 2012 Lana Del Rey song "Summertime Sadness" for the album Born To Die filmed parts of its music video on the bridge.

[17] In the 2008 film Yes Man, the bridge was featured in a scene where actor Jim Carrey attempts a bungee jump.