The 63-storey, 242 m (794 ft) AOD (Above Ordnance Datum) tower would have been located on a 0.36-hectare site at the western end of the north dock at West India Quay.

The mixed-used scheme, designed by DMWR Architects LLP, included 30,871 m2 (332,290 sq ft) of office space, a 192-room hotel, 74 serviced apartments, a rooftop bar and a restaurant, as well as a large health and fitness club, significant retail space and a publicly accessible Winter Garden at ground level.

[6] In November 2013 it was reported that Commercial Estates Group had sold the site to Ryan Corporation (UK) Limited for £100M and that a planning application for a new, residential building would be made.

[8] The site was subsequently sold by CEG to Chinese state-owned developer Greenland Group in September 2014 for approximately £100M.

[9] A new planning application (PA/15/02675/A1) for the site with a building to be called Hertsmere House was approved by Tower Hamlets in February 2016.