Conforama is Europe's second-largest home furnishings retail chain with over 200 stores in France, Spain, Switzerland, Portugal, Luxembourg, Italy, and Croatia.
In the early 1960s, Pierre and Guy Sordoillet, Jean Moll and Jacques Ragageot, supported by furniture dealers in the North and a Bordeaux manufacturer, Charles Minvielle, created a "Carrefour of furniture" by testing a discount formula in the outbuildings of an old farm in the suburbs of Lyon.
In 1981, the financial holding company experienced serious legal difficulties, and in 1991, Conforama was acquired by Pinault SA.
[11] The next month, Conforama announced that it would take a 17% stake in the French number two in online clearance retail site Showroomprivé.fr in the amount of €157.4 million.
To that end, and to address the challenges in the retail sector, the company announced the departure of Frank Deshayes, general manager France, on 9 July 2019.