The council is governed by a board,[2] currently with a membership of four headed by chairman, Raman Dahia, a businessman.
While the head office covers the overall operations and functions of the council, it is responsible for services for Fiji's Eastern/Central division, the island country's most populous geographic area.
[7] While being perceived as the principal agency on consumer rights and interests, the council has no regulatory or enforcement powers.
Its enforcement powers were removed in 1992 and transferred to then newly created Department of Fair Trading & Consumer Affairs (absorbed into the Fiji Commerce Commission as of October 2010)[8] The council's role is now limited to consumer rights advocacy, mediation, advisory and information.
The council regularly advocates for consumer rights using the media, community/school visits, mobile information units, public forums, lobbying of government ministries and other means.
The Council is a member of COPOLCO - the Committee on Consumer Policy of the International Organization for Standardization (ISO) The Council's status as the statutory representative of consumers in Fiji has made it an important partner or stakeholder in various Fiji consultative and policy-making bodies.