Established as a Victorian bicycle maker, the company began under the name of Hotchkiss, Mayo & Meek.

The motorcycles were hand built from components and finished carefully, Coventry-Eagle motorcycles proved reliable and by the First World War the range included Villiers Engineering and JAP engines.

It swapped between five engine manufacturers: Villiers; JAP; Sturmey-Archer; Blackburne; and Matchless.

After the war, and not of a scale to continue competitive motorcycle manufacture, the company concentrated on their racing bicycles.

It was under this marque that the company relaunched itself as Falcon Cycles, now a division of Tandem Group.