His mixtapes, which were gradually evolving to include more and more original content of "Da Serial Killaz", also helped spread word of his talents.
In North Memphis, Juicy J was slowly building a name for himself as well, now that he was making his own songs and distributing them with his mixtapes, as well as DJing at local clubs with his mentor.
The two quickly grew fond of each-other's musical styles and the two subsequently teamed up with Lord Infamous to form the group "The Backyard Posse".
Juicy J in the meantime released his debut hard copy mixtape, Volume 5, that same year, as well as his seminal track in its original form, "Slob on My Knob".
The first notable release from members of the group that dropped in 1993 was DJ Paul and Lord Infamous's Come With Me to Hell, which featured original forms of future Three 6 Mafia hits such as "Tear da Club Up" and "Porno Movie".
That same year, while recording music for "The Backyard Posse", Lord Infamous rapped a line referring to his crew as the "Triple Six Mafia".
Similar to Paul and Infamous's works the previous year, these tapes featured what would turn out to be some of the framework of future hit songs.
1994 also marked a significant milestone for the group, when Paul and Juicy, alongside local entrepreneur Nick Scarfo, formed Prophet, their first imprint.
The LP earned them widespread recognition and attention locally and in the southern underground hip hop scene, and as a result, Prophet landed a distribution deal with Select-O-Hits.
At the helm of Prophet, DJ Paul and Juicy J would produce and release a handful of albums of some of the label's other acts, including Gangsta Blac's Can It Be?
At the end of 1996, however, DJ Paul and Juicy J had a falling-out with Nick Scarfo, and a lengthy legal lawsuit ensued between the two sides over Prophet.
In 1997, after forming Hypnotize Minds, the group signed a deal with Sony and began working on what would become its first RIAA certified album, Chapter 2: World Domination.
Polishing up their darker sound for a more palatable aesthetic while still retaining their authenticity, Chapter 2: World Domination went on to reach RIAA Gold status, selling over 800,000 copies in the United States.
At this point in the group's evolution, DJ Paul and Juicy J began expanding their brand and focused on developing Hypnotize Minds.
In 1999, Tear da Club up Thugz, a subgroup of Three 6 Mafia members in the founding trio of DJ Paul, Juicy J, and Lord Infamous, released CrazyNDaLazDayz, which is recognized as one of if not the first album made entirely in the "crunk" production style.
The album went on to achieve RIAA Platinum status, a first for the group, and spawned the single "Sippin' on Some Syrup", which featured UGK.
Moreover, Juicy and Paul successfully positioned Project Pat to become the new star of Hypnotize Minds, with his 2001 LP Mista Don't Play: Everythangs Workin hitting #4 on the Billboard 200 and being certified Gold by the RIAA, being thus far the only Three 6 Mafia affiliate or member to release an RIAA-certified solo album.
2001 also saw Gangsta Boo leave Three 6 Mafia following the release of Choices: The Album, citing a variety of reasons including group dynamics, religion, alleged financial mismanagement and her desire to pursue a solo career.
These LPs represented their solo studio LP debuts and the last piece of some of their older sound, effectively giving way to full on Crunk.
In 2003, the latest incarnation of Three 6 Mafia, DJ Paul, Juicy J, Lord Infamous, and Crunchy Black, released their album Da Unbreakables.
But DJ Paul, Juicy J, and Hypnotize Minds's Frayser Boy, were about to ink a deal with the directors of Hustle & Flow to write the original track ‘It’s Hard Out Here for a Pimp‘ for the film that would ultimately result in the group winning an Oscar.
During 2005, many members had left including Lord Infamous, and with that even more affiliates, but other acts such as Project Pat and Frayser Boy cropped up as successes to keep the camp moving forward.
They were also the first hip hop group to perform at the ceremony, which they did with Hustle & Flow actress Taraji P. Henson reprising her chorus.
The energy from DJ Paul, Juicy J, Crunchy Black, and Frayser Boy's on-stage presence and acceptance speech was infectious, causing that year's Oscar host to quip "How come they're the most excited people here tonight?
[21] In an interview published in July 2011,[22] DJ Paul cleared up some controversy from the show, involving Ashley Alexandra Dupré, best known from the Eliot Spitzer prostitution scandal.
The album featured past collaborator Gucci Mane, and also came with a bonus DVD including a self-titled short movie, music videos and behind the scenes footage.
[27] Juicy J and Project Pat also appeared as surprise guests on the posse song "Body Parts", being credited just as "& more" in the track listing.
[34] In August 2019, group leaders DJ Paul and Juicy J announced they would soon be reviving Three 6 Mafia and reuniting for performances together for the first time in several years.
The reunion performances and subsequent tour have further fueled speculation that Three 6 Mafia may come out with new music or ultimately a tenth studio album, but no timetable has been revealed.
DJ Paul, Juicy J, Crunchy Black, and Gangsta Boo all took part as the living representatives of the Mafia, as did all five members of Bone Thugs.