Cuatro (TV channel)

[1] 15 years later, Sogecable, the company that owned the channel at that time, began efforts to change its transmission licence and be able to broadcast 24 hours a day for free.

[4] In 2006, Cuatro scored a massive coup by striking a deal with the Royal Spanish Football Federation and Spain's national football team allowing it to show all of the team's matches, and it also agreed with rival channel LaSexta to share the rights to broadcast the games of general interest in the 2006 FIFA World Cup.

In 2008, together with satellite platform Canal+, owned by the same company, Cuatro secured the rights to broadcast the UEFA Euro 2008 championship,[5] scoring the highest ratings in the history of Spanish television (since 1992).

The president of the resulting string (which will keep the brands and editorial of both chains) is Alejandro Echevarria, with two CEOs who are Paolo Vasile (Contents) and Giuseppe Tringali (Advertising).

[7][8] Cuatro's programming is general, however, it is mainly aimed at a male audience, which is why the spaces for information, sports, entertainment and reality shows stand out, as well as films and series.

Cuatro mobile unit in Paris.