It was written by Tini, alongside Elena Rose, Andrés Torres and Mauricio Rengifo, and was produced by the former two.
In February 2023, Tini published through her social media the cover art, release date and title of her fourth studio album Cupido.
[3][4] "Cupido" is a mid temp cumbia song with heavy dembow influences.
[4][5] The music video for "Cupido" was directed by Diego Peskins and was released simultaneously with the song on Tini's YouTube/VEVO channel.
The music video for "Cupido" features the singer multiplied on a white stage.