Aston George Taylor Jr.[1] (born August 5, 1967),[1] professionally known as Funkmaster Flex, is an American DJ, rapper, record producer, and host on New York City's Hot 97 radio station.
[4] By the age of 19, Flex began working with fellow Bronx native Chuck Chillout for WRKS 98.7 Kiss-FM in New York.
Bruno later convinced Joel Salkowitz, a regional vice president of Hot 97, to begin airing live broadcasts from clubs where he was performing.
When they realized the resurgence of hip hop was coming fast from its decline in the eighties, they increased the hours of this urban radio programming.
[6] In 1995 he formed The Flip Squad along with seven of New York City's most respected disc jockeys, including Biz Markie, "BounceMasta" Doo Wop, Big Kap, DJ Enuff, Mister Cee, Frankie Cutlass, DJ Riz, Cipha Sounds and Mark Ronson.
In 1999, he released The Tunnel with Def Jam, which included songs by artists Dr. Dre, Jay-Z, Eminem, LL Cool J, DJ Myth, Method Man, DMX, Nas and Snoop Dogg.
[6] Other acts he has worked with include Yvette Michele, Pras, DJ Kool, Foxy Brown and Armand Van Helden.
MTV Raps hosted by Fab 5 Freddy, DJ Myth, Ed Lover, and Doctor Dré.
Full Throttle also integrated reality elements as Flex directed his team of car customizers at various builds and allowed viewers inside the lifestyle of Hip-Hop stars.
Taylor developed and promotes an annual eight-city Funkmaster Flex Custom Car & Bike Show Tour.
Each stop showcases customized cars in competition for cash prizes and model and recording talent search.
In 2010, he added the Funkmaster Flex Lifestyle Expo which included sneaker and DJ battles, video game competitions, skateboard demos.
[24] In 2005, Ford Motor Company opened its Dearborn design studio doors to Taylor to look at how to customize its product line-up and add exposure to the brand.