[3][4] His maternal grandfather, Samuel Tick, founded Canada Goose in 1957 under the name Metro Sportswear.

[1] During his high school years, Reiss spent the summer months working for the family business.

[6][7] He received a bachelor of arts degree in English literature and philosophy from the University of Toronto.

[11][12] Under Reiss, the company opened manufacturing plants in Toronto, Winnipeg, and Montreal.

[13][14][15] In 2023, Reiss donated $35 million to the Art Gallery of Ontario to increase the museum's exhibition area.