Daniel Joseph Edelman (July 3, 1920 – January 15, 2013) was an American public relations executive who founded the world's largest public relations firm, Edelman.
[1] Edelman had a significant influence on the methodology of public relations.
After serving in a United States Army psychological warfare unit during World War II, he was a night news reporter at CBS before taking work promoting jazz artists.
In 1947 Edelman moved to Chicago as public relations director for hair care product line Toni Home Permanent Co. (now a division of Gillette).
His son Richard Edelman became President & chief executive officer in 1985.