[7] At the south end, facing the river, is an observation deck with a view of the Mississippi River, LeClaire Park Bandshell, the Centennial Bridge, and the Davenport Levee, where many festivals take place throughout the warmer months.

The lighting color and patterns can be adjusted for events occurring in the area, such as a red, white, and blue color scheme for the Independence Day; red and green for Christmas; and various other patterns.

Iowa taxpayers provided $3.5 million in the form of a Vision Iowa grant, Rhythm City Casino paid $2 million, and the City of Davenport taxpayers spent $500,000 for its initial construction.

The Riverboat Development Authority, the agency responsible for distributing some of the taxes collected from Rhythm City, allocated $1.3 million.

The bridge's stated purpose is to serve as a tourist attraction with a unique vantage point of the Mississippi River, while also functioning as a safe way to cross the highway.