David Martin Tait OBE (born September 29, 1947) is a Scottish-born commercial airline executive, brand/marketing consultant, Washington Post best-selling author and syndicated travel columnist.
In 1979 Tait moved with the company to Miami, Florida, as vice president, marketing for the high-profile UK carrier's “Skytrain” low cost, scheduled transatlantic services.
Tait left the company in 2007 to return to the US and form Consultait, a consulting firm focused on brand-building, integrated marketing and customer service for a wide variety of international clients in aviation and other service-related industries.
[citation needed] From May 2018 until December 2019, Tait served as executive chairman for Flair Airlines of Canada, where he successfully guided the Edmonton Alberta-based carrier's transition from charter to scheduled ULCC operations.
[citation needed] He is also co-founder of Connecticut-based 'Autism Double-Checked', an online training company to the travel industry on how to better serve guests with Autism Spectrum Disorder (ASD).