Hall, whose company Hall-Scott Motor Car Company of Berkeley, California, had built engines for airplanes, tractors, buses, and boats, and who helped develop the famed World War I Liberty airplane engine with Packard's Jesse Vincent.
Continental purchased the Michigan assets of De Vaux-Hall and later changed the operation's name to Continental-De Vaux Company.
Production of the De Vaux Continental (sometimes called vice-verso) took place during the 1932 model year.
Now, Continental dropped the Continental-De Vaux Company and decided to build the car under its own label.
Prices started as low as $355 for a Beacon standard roadster and ended at $845 for the Ace custom sedan.