Srikanth will be seen in a double role of Sri Krishna Devaraya, a famous Indian emperor known for his contributions in terms of arts and literature and Dora Babu, a reckless, irresponsible, hedonistic person in a nondescript village.

[6] The audio release event of Devaraya was a grand event, which witnessed the presence of Meenakshi Deekshith, Vidisha, Kottaplly Subbaraidu, Prasanna Kumar, Sagar, Tammareddy Bharadwaja, Girish Reddy, Poorna, Sammetta Gandhi, Madhav, Ravi Kumar Chavali, Chakri, Sanvi, Puppala Ramesh, Sivaji Raja, KVV Satyanarayana and many others.

Prominent actor Pawan Kalyan attended the audio launch of Devaraya, which was held at a private auditorium in Hyderabad on 12 September 2012.

Pawan Kalyan unveiled the audio CD's amidst huge fanfare and handed it over to AP State minister Ghanta Srinivasa Rao.

Later, Pawan Kalyan addressed the music launch function of Devaraya and said that Srikanth is very close to his brother Chiranjeevi and he has very high regard for him.