[4] With the rapidly growing technology, children at increasingly younger ages are learning to speak through the cyber world rather than in face-to-face conversation.
[6] While traditionally in Postmodernism a decisive role for media in the formation of personality, culture and social order is presumed,[7] so that this emerged literature differed fundamentally from the analog critical theory, in that the audience now has the ability to do more than create a personal text through their idiolect, as they are able to create newly informed texts which reinforce the behavior of other participants.
[8] Simply put, digital media made way for individuals to express themselves through online interaction and refine their skills in a communal effort.
[10] As technology continued to advance, more and more intelligent computers were coming to light with stronger processing power and wider range of utilities.
The rise of this type of interaction partly explains the significant increase in phone use in younger people, and mobile technology is mainly used for the purposes of communication.
[12] Digitalism is also slowly replacing many forms of physical aids, such as print encyclopedias and dictionaries, with people turning to newer technology for various needs.
Just like television and advertisements, social media has great potential for business and marketing opportunities where companies can formulate custom promotions geared for specific audiences.
Students and academics alike have adopted social media such as Facebook, Twitter, YouTube, and blogging platforms to expand the horizons for learning.
[citation needed] The internet creates platforms and forums where people from different backgrounds can develop intercultural communication skills and gain a cross-cultural abundance of knowledge.