A member of the Kureyşan tribe, Ay was born on 1 January 1956 in Pazarcık to a family of Kurdish and Yörük descent.

[1] She remained in Kahramanmaraş until finishing the third grade of primary school.

Before marrying she had competed in a music contest broadcast on radio in Düzce, called Güzel Ses.

Aside from her career as a musician, she presented Flash TV's Kadere Mahkûmlar program.

[2] A resident of Düzce, Ay suffered from inflammation in her foot after cutting her toenail and died on 29 April 2019 at a hospital in Ankara.