The Discovery Channel has been available to Danish viewers since 1989, but started becoming increasingly localised during the 2000s.
For example, they have increasingly started broadcasting programmes in Danish.
[1] Since TNS Gallup started measuring viewing for the channel in 2002, the channel has continuously held a 1.3 percent share of all viewing.
The channel is available from most cable networks, including YouSee.
On 1 February 2009 it started broadcasting terrestrially via Boxer's transmitters.