Dmexco

The largest congress trade fair for the digital industry in Europe has been held in Cologne, Germany since 2009.

DMEXCO is organized by Koelnmesse, the conceptual and technical sponsors are the Bundesverband Digitale Wirtschaft (BVDW) e. V. and the Online-Vermarkterkreis (OVK).

Further official partners are AGOF (Arbeitsgemeinschaft Online Forschung), Art Directors Club Germany, Fachgruppe Online-Mediaagenturen (FOMA), GWA (Gesamtverband Kommunikationsagenturen), IAB Europe (Interactive Advertising Bureau) and OWM (Organisation Werbungtreibende im Markenverband).

In total, 881 exhibitors and more than 43,000 trade visitors attended the congress, which was held in 2015 under the motto "Bridging Worlds".

[5][6] The dmexco Conference featured 570 speakers with more than 250 hours of programming on 18 stages, including Sheryl Sandberg (Chief Operating Officer Facebook), Jack Dorsey (Chief Executive Officer Twitter), Allen Blue (Co-Founder LinkedIn), Stewart Copeland (founder and drummer of the band The Police), Thomas Reiter (former astronaut and ESA Coordinator International Agencies and Advisor to the General Director) and David Meza (Chief Knowledge Architect NASA).

[7] In November 2017, Koelnmesse extended the contract for the DMEXCO with the BVDW on a long-term basis, but terminated the contractual relationship with the consulting company KDME.

[12] Speakers at the conference were among others Dorothee Bär (CSU, Minister of State for Digitalization), Nico Rosberg (World Champion Formula 1), Philipp Schindler (Chief Business Officer Google), Timotheus Höttges (CEO Telekom), Wanli Min (Chief Machine Intelligence Scientist Alibaba Cloud).

Around 1.000 exhibitors and around 40.000 visitors took part in Europe's most important event for the digital economy in Cologne this year.

[19][20][21][22] In 2019, the new DMEXCO App, which not only enabled electronic ticketing, but could also be used for networking by visitors and exhibitors throughout the year, was in use for the first time.