The song was the only single not to be included on the band's second greatest hits compilation, Never Forget – The Ultimate Collection (2005).
[1] In 2012, the Daily Mirror retrospectively commented, "Looking back, it's almost inconceivable that the skinny wannabes cavorting around in the video covered in jelly and custard – including 17-year-old schoolboy Robbie Williams – would go on to become one of the biggest phenomenons in British pop history.
In the documentary Take That: For the Record, Barlow admits that neither the song nor video were brilliant, but they were important in helping the band getting noticed.
The low-budget music video for "Do What U Like", co-directed by former BBC Radio 1 DJ and The Old Grey Whistle Test presenter Rosemary "Ro" Barratt (née Newton) and MTV Europe director Angie Smith, was shot at Vector Television studios in Heaton Mersey on 21 June 1991.
[3] Featuring the band members cavorting with women, smearing jelly over themselves, and baring their buttocks, the video was banned from daytime television; it was, however, shown on Pete Waterman's late night show The Hitman and Her.