Filmed in Portmeirion, Wales it was a tongue in cheek romp, mixing the band's British sense of humour with cult 1960s TV show influences such as The Monkees and The Prisoner.
The video was parodied by Spitting Image, the satirical television comedy show, which placed Labour Party politicians Tony Blair, John Prescott and Margaret Beckett on Raleigh Chopper bikes with Prescot singing "shut my mouth...zip it tight...while e talks shite".
[6] The Alright video caught the attention of film director and producer Steven Spielberg who met with dom&nic and Supergrass to discuss making a pilot for a TV show with the band.
[8] In 1996 they began another long standing working relationship with British electronic music duo The Chemical Brothers, making the video for "Setting Sun" the first single from their Dig Your Own Hole album.
The "Setting Sun" video "spies rave culture's flip from underground to overground through the eyes of a bewildered teenage girl"[10] as it follows her nightmarish out of body experience at an all night free party.
It mixes unsettling psychological confusion with moments of humorous imagery, for example the terrified girl sees break dancing policemen.
They have continued to work closely with the Chemical Brothers, creating videos for the songs "Midnight Madness", "Wide Open", "Free Yourself" and "Live Again".
In addition to their commercials work for large international clients they have also made films for a number of British charities including Barnardos, The Princes Trust and the housing charity Shelter.Their House of Cards film made for Shelter and advertising agency Leo Burnett was listed as the Joint Second most awarded commercial in the 2009 Gunn Report.