Don't Say You Love Me (Fifth Harmony song)

A mid-tempo ballad, "Don't Say You Love Me" incorporates a tropical music production that runs through a moderate dembow rhythm, using a minimal instrumentation; it has an acoustic guitar riff and a syncopated drumline.

Brown, the video was shot in an abandoned warehouse and features the four members dancing in gowns and long dresses while emotionally singing the song.

"Don't Say You Love Me" was written by Nate Cyphert, Henrick Barman Michaelsen, Edward Forre Erfiard, Lisa Scinta and its producer Ian Kinkpatrick.

Phill Than mixed the record at the Callanwolde Fine Arts Center in Atlanta, with Emerson Mancini later mastering it at the Larrabe Studios in North Hollywood.

[7] As the song progresses, a syncopated drum-line appears; the pre-chorus features Dinah Jane "pleasing for something more" as AXS's Lucas Villa pointed out.

"[11] Brittany Spanos of Rolling Stone cited "Don't Say You Love Me" - along with "Make You Mad" - as one of the album's most "infectious jams" which they assert themselves in romantic relationships.

[6] MTV News's Ross McNeilage named it a "brilliant song" further opining that "Don't Say You Love Me" helps the album to be their most "cohesive and fully released body of work.

The video was previewed through a picture posted on Fifth Harmony's social media accounts showing the silhouettes of the group standing in front of a window in a dark room on March 29, 2018.

[19] The video was released as a farewell before they went into an indefinite hiatus following their final live performance at the Seminole Hard Rock Hotel & Casino in Florida on May 11, 2018.

[17] Shot in an abandoned warehouse, the video features the members singing their respectives parts in individual locations wearing long dresses and gowns.

[20] Lindsey Thompson of Teen Vogue magazine found a symbology behind their visual noting that the dark dresses give the feeling of "a somber tone", while the light outfits evoke the theme of "renewal or rebirth.

[21][22] Digital Spy's writer Joe Anderton praised the video as "suitably melancholic", with the members "posing against walls in a tatty building looking all moody and doing basic armography to let you know this is Serious Stuff.

The video ends with each member leaving the room through a door that remains open as the last member leaves. This symbolic scene was interpreted as a sign that they might possibly return. [ 16 ] [ 17 ] Diana Samsom of Music Times website called this scene the most "memorable and symbolic" part of the music video. [ 18 ]