Its chief publication is DuJour Magazine, a controlled circulation quarterly print magazine for which subscribers must fulfill highly specific wealth requirements, with one of the criteria being "a net worth of over $5 million".
[2][3][6] It is distributed in U.S. markets, such as Southern California, New York, Chicago, Palm Beach, Miami, Atlanta, Dallas, Houston, San Francisco and Las Vegas,[3] with seasonal editions in the Hamptons, Aspen, and Sun Valley.
It sets aside half the editorial content for local and regional news and events.
[2][9] The idea was to offer the "glamour of print" while tapping into the fast paced consumer effect of the digital world.
[9] For the brands that advertise to DuJour's readership, the value of its annual offerings, combining its digital and social reach with the quarterly rhythm of its print magazine, is estimated to be worth just over $2 million.