As the song switches in intensity the video cuts to shots inside the house of the band performing in very close quarters with the fans.
The video constantly switches between clips of the band performing and fans destroying the house and the surrounding environment.
At one point in the video, when lead singer Corey Taylor sings the lyrics, "You cannot kill what you did not create", the words are seen painted on the garage door behind the crowd of fans.
Prior to filming, the production told the crowd only to act wild but not destroy the house; this rule was left unheeded.
Midway through the shooting, the band and fans were asked to avoid jumping around too much, as it would have resulted in either the floor caving in or the entire house collapsing.
[citation needed] In the aftermath, the family asked the band to replace an extensive list of objects and fittings that were damaged or destroyed during the shoot.
[citation needed] It was revealed later that the band had performed the song several times while the crowd vandalized the house, and the resulting footage was edited to produce the video.
[citation needed] Shawn Crahan recalls that the band "asked our real fans to be in the video and people came from all over", adding that "it meant so much to us.
"[22] One of the fans was a teenage British national who used some of his savings and his grandmother's money to travel to Iowa from England for the shoot and was accommodated by Corey Taylor after being denied a check-in at a local hotel due to his age.
[citation needed] Two incidents occurred during the filming; two fans were injured by broken glass but were treated on the scene by paramedics stationed onsite during the shoot and a doctor who lived in the neighborhood where the filming occurred, while a group of teen youths were arrested by police present during production for vandalizing a Mercury Sable rented by the band's record label to bring fans to the shoot's location.