[3] On August 11, the label revealed, via Kara's social media accounts, the group's release was scheduled for September.

The music video features some scenes from the Korean TV drama Secret Love,[14] which aired on June 13, 2014.

Group member Nicole stated that it was about a girl who isn't mature enough to handle a break-up in a relationship and that many women can relate to the song.

[20] The group held an album showcase on September 2 at UNIQLO-AX Hall to celebrate its release, which was live streamed on Naver.

[21] Former members Nicole Jung and Kang Jiyoung performed "Damaged Lady" with the group for the final time at the 2013 MBC Gayo Daejejeon on December 31, 2013.

[23] He complimented the fusion of synth and rock-pop on "Damaged Lady", stating that the group "carves a sonic lane all their own".

He also wrote that the music video's concept was "an appropriate visual for a track detailing an unexpectedly break-up and the accompanying frustration.

"[23] Cha Yo-rim of The Korea Herald gave the album a negative review, writing that the group was "shedding its cutesy concept for an edgier look" but felt that despite the image change it was a "standard pop affair".

She went on to criticize "Damaged Lady", writing that "the voice of each member is difficult to discern" and felt that it was "due to the copious amount of auto-tuning" used not only on the song but also on the entire album.