The East Coast Economic Region (ECER; Malay: Wilayah Ekonomi Pantai Timur; Jawi: ولايه ايكونومي ڤنتاي تيمور) is an economic development region based on the east coast of Peninsular Malaysia, which covers the states of Kelantan, Terengganu, and Pahang, and the Johorean districts of Mersing and Segamat.
The East Coast Economic Region Development Council was established to implement the master plan.
During the launch, the Prime Minister announced a RM 6 billion allocation as part of public investment in this development corridor.
Prime Minister Najib Abdul Razak, who succeeded Abdullah Ahmad Badawi in 2009, continued the Malaysian leadership's commitment to corridor development, incorporating it into his Government Transformation Plan to bring to pass Malaysia's vision to become a high income developed nation in 2020.
The economic plan will:- The East Coast Expressway phase 2, which will connect Kuantan and Kuala Terengganu is currently under construction.