Other towns include Alford, Burgh le Marsh, Coningsby, Louth, Mablethorpe, Spilsby, Sutton on Sea, Wainfleet All Saints, Wragby and Woodhall Spa.
The north-west of the district includes part of the Lincolnshire Wolds, a designated Area of Outstanding Natural Beauty.
[10] The first election to the council was held in 1973, initially operating as a shadow authority before coming into its powers on 1 April 1974.
[16] The council is based at The Hub on Mareham Road in Horncastle, which was completed in 2023 as a joint campus with Boston College.
To the east along the North Sea coast lies the Lincolnshire Marsh, with the Fens to the south and south-west.
Landmarks from top left to bottom right: The economy in the district is divided between the coast and rural inland areas.
The coastal towns of Mablethorpe and Skegness attract recreational and tourist traffic, and are characterised by a highly seasonal economy.
Historically the area was served by the East Lincolnshire Railway, which connected Boston to Grimsby via Alford and Louth.
The parish councils for Alford, Burgh le Marsh, Carrington and New Bolingbroke, Coningsby, Horncastle, Louth, Mablethorpe and Sutton, Skegness, Spilsby and Wainfleet All Saints have declared their parishes to be towns, allowing them to take the style "town council".