The Eastern Eye is a British weekly newspaper, published every Friday.
[citation needed] Sarwar Ahmed founded the Eastern Eye from his bedroom in 1989.
Announcing itself as the newspaper "for the Asian perspective", Eastern Eye reportedly sold 30,000 copies a week nationwide in its first year.
In 1996, the newspaper started compiling and publishing a list of "Britain's Richest Asians 200".
[2] In 2009, Eastern Eye was sold to the Asian Media & Marketing Group, presently known as Asian Media Group (AMG).