In 1978, as a Gulbenkian Foundation scholarship winner, he finished his specialization in Film Studies at the Slade School of Fine Arts (London College University).
He completed his Master of Arts in Media and Communication at the Universidade Nova de Lisboa (New University of Lisbon), with the thesis O Cinema Espectáculo (The Film Show, 1985).
Between 1968 and 1976 he worked as a film critic for magazines and newspapers : Seara Nova, Vértice, Vida Mundial, A Capital, República and Expresso.
Between the end of the sixties and the beginning of the seventies, Geada gave an important contribution to film criticism, submitting his ideas on cinema to enlarged discussion, and publishing several books.
Mixing documentary and fiction, the film revisits Lisbon, at the beginning of the forties, with the participation of famous people, like Pola Negri, Leslie Howard, the Duke of Windsor, Primo di Rivera and the fictitious character Victor Laszlo (from Casablanca).