Built in 1914 and located at the corner of Calle Juan Luna and Muelle dela Industría in the Binondo district, El Hogar Building was designed by Ramon de Irureta-Goyena and Francisco Pérez-Muñoz in the Beaux-Arts style.
El Hogar Building was built as a wedding present of Antonio Melián Pavía, 3rd Count of Peracamps, to his bride Margarita Zóbel de Ayala, who was a sister of Enrique Zóbel de Ayala in 1914.
During its heyday, El Hogar Building housed the Sociedad Mútua de Préstamos El Hogar Filipino, a financing cooperative founded by Melian, and the offices of Smith, Bell and Company[1] It survived World War II and a number of earthquakes and is one of two remaining American-era structures in the area facing the Pasig River.
The value of the building is its architecture, which is a representation of American period design, materials, and construction method.
It also has a collective value as one of the significant structures within the historic Binondo district and Escolta Street, along the cultural landscape of the Pasig River.