The EVP is meant to communicate the values and culture of the organization, as well as take the focus off remuneration as the sole reason for working there.
The benefits, when done correctly, are a more committed, happier, and productive workforce at a cheaper cost, which are the main goals of any employee-centered strategy.
An EVP must be unique, relevant and compelling if it is to act as a key driver of talent attraction, engagement and retention.
[3] DiVanna (2003) later refines the definition of the EVP as a portfolio of skills and experiences which can be considered as Assets and incorporated into a company's balance sheet.
[4] DiVanna and Rogers (2005) provides additional clarity of the EVP as the value of the employee centers on the simple premise that an individual must be self-aware of their contribution to the firm under the present set of business conditions.