[4] She was angered by the standard of bread in Britain and wrote: What is utterly dismaying is the mess our milling and baking concerns succeed in making with the dearly bought grain that goes into their grist.
Quite simply it is wasted on a nation that cares so little about the quality of its bread that it has allowed itself to be mesmerized into buying the equivalent of eight and a quarter million large white factory-made loaves every day of the year.
[5]In the book, David reproduced a newspaper cartoon published during a bakers' strike in 1974, showing one housewife telling another, "I've been giving them sliced bathroom sponge, and they haven't noticed yet.
Its scholarship won high praise, and Jane Grigson, writing in The Times Literary Supplement, suggested that a copy of the book should be given to every marrying couple.
[8] In The Observer, Hilary Spurling called the book "a scathing indictment of the British bread industry" and also "a history of virtually every development since Stone Age crops and querns".