[citation needed] E for All was launched in response to ESA's reorganization of the E3 event to the E3 Business and Media Summit, where only invitees from the press and in the industry can attend.
[5] IDG World Expo is also responsible for producing tradeshows, conferences and events such as Macworld, LinuxWorld, and GreenXchange Xpo.
[1] Two highly anticipated titles, Nintendo's Super Smash Bros. Brawl and Konami's Metal Gear Solid 4: Guns of the Patriots were present in playable form.
They announced that the date would be August 28–30, the same weekend that the annual Penny Arcade Expo video game show falls on.
E for All is now no longer held because the convention was merged back into the Electronic Entertainment Expo by the ESA in time for E3 2009.