[1] It is the label of alternative and electronic bands and artists Pnau, George Maple, Kilter, Paces, San Mei, Luke Million, CLYPSO, Luboku, and the Australian releases of Jax Jones, Fisher, Duke Dumont and Fever Ray.

[citation needed] Founded as a company in August 2008 by Andrew Jackson, Tim McGee and Richard Mergler, etcetc was originally launched in March 2007 as a trading name within the Ministry of Sound Australia business to focus on artist album projects, before becoming fully independent.

[citation needed] In 2004 when Jackson was A&R / Recordings Manager for Ministry of Sound Australia, he signed Mylo's Destroy Rock & Roll to the label.

The EP also converted Australian youth broadcast network Triple J as fans; as a result Mission Control earned a feature as a Next Crop[8] artist for 2009.

The single Midnights followed as a one-off release on Leo Silverman's boutique label Dummy, featuring remixes from Fan Death and Emperor Machine, and supported by select European performances received acclaim from NME, The Guardian,[9] and plays from BBC Radio One's Zane Lowe.