It was created by the merger of Eurocard International and Eurocheque International and was headquartered in Waterloo, Belgium, on the same premises as EPSS (European Payment Systems Services) and MasterCard EMEA (the MasterCard region comprising Europe, the Middle East and Africa).
The EMV payment system, now a de facto standard for debit and credit cards, was named from Europay, MasterCard, and Visa, the three companies that proposed its usage.
By June 1994, it had issued 100 million cards, representing 56% of Europe's total market, although Visa still led in terms of dollar volume.
[7] In 2000, Europay International was an official sponsor of the Euro 2000 football competition, meaning that credit cards issued by participating banks could optionally carry the logo of the tournament.
"[11] Europay International[12] was the owner of the following payment brands: Eurocard (charge card), Eurocheque (paper-based pan-European cheque system), ec travellers' checque (paper-based European travelers' checks), and Clip (European e-purse based on Common Electronic Purse Specification).