"[2][3][4][5][6][7] By 1908, the business "had assumed such proportions that an addition of 30x20 feet was added to the building, a pony power press installed, a lot of new type put in, and the paper enlarged to a five-column folio.

[8] On July 19, 1913, the Vanguard printed ten thousand copies of "the largest newspaper ever published by any Southern California beach city," to mark its sixth anniversary.

Rennie & Sons for the construction of a one-story, red-pressed brick building at Mildred Avenue and Strongs Drive to house the newspaper's offices.

"[12] The new owners pledged the paper to support the opening and widening of Main Street and of Trolleyway; the acquisition of the Santa Monica beaches by the city, and the building of a yacht harbor.

[18] In 1906, the newspaper published an article, later termed an "allegory," a take-off of Charles Dickens' A Tale of Two Cities, and meant to be amusing, which mentioned Abbot Kinney, the founder of Venice, and W.H.