FN Meka

FN Meka is a fictional rapper/avatar originally developed by Brandon Le in 2019 as part of the company Factory New, with Anthony Martini joining the project in early 2020 as co-founder.

Self-described as a "virtual rapper", the project had claimed that the music and lyrics were generated by an AI using thousands of data points compiled from video games and social media.

The AI, according to Martini, analysed popular songs and video games and then generated recommendations for its lyrical content, chords, melody, tempo and sounds.

However, Martini later walked back on these statements, saying that he made these claims to "create intrigue and provide cover for songs at the time which weren’t ready for scrutiny.

[4] After his daughter showed him FN Meka on Instagram, American business executive Anthony Martini decided to partner with Le[10] and in early 2020 joined his company, Factory New, a record label created exclusively for virtual artists.

The same day, Capitol released Meka's debut single on the label, "Florida Water", a collaboration with Gunna, professional Fortnite player Clix, Turbo, and DJ Holiday.

[13] Shortly after its signing to the label, FN Meka began receiving criticism from a variety of news outlets over its collaboration with Gunna, who was incarcerated at the time for racketeering, and also its perceived racial stereotyping of Black people, and was described as a caricature.