[5] Rosati is a contributor to online work,[6] the freelance economy,[7][8][9] and real-time hiring.
[11] Rosati joined Gemini Consulting (a division of Capgemini) in its early days and left a decade later to join a Silicon Valley start-up, Elance, as Chief Executive Officer.
[12] Among the largest and fastest-growing companies in the online work industry,[13] Elance allowed businesses to find, hire, manage and pay freelancers.
[9] In December 2013, as Elance and oDesk announced their merger, Rosati was named CEO of Elance-oDesk.
[15] In April 2015, with more than 13 million users and $1B in annual billings, Elance-oDesk introduced a unified platform and a new name, Upwork.