"[1] As an example, at a United States Senate hearing in September 2008, a demonstrator held up a sign reading "FAIL" behind Henry Paulson, the former Treasury secretary, and Ben Bernanke, chairman of the Federal Reserve.

[1] By January 2010, FAIL Blog was receiving 1.1 million unique visitors per month.

[6] FAIL Blog won two Webby Awards in 2009, for People's Voice in Humor and Weird.

"[1][9][10] The site is also commonly referenced in popular culture; The Huffington Post called Netflix a "walking failblog" in reference to their July 2011 pricing change and The Atlantic called a Chris Coghlan baseball blunder "a debacle worthy of FAIL Blog.

Guinness threatened legal action, and the story was picked up by TechCrunch and CNET.