[11] Intel worked with Falcon Northwest in secret, in order to avoid the appearance of endorsing overclocking by selling liquid cooling products under its own brand.

[12] Falcon's computers are consistently highly ranked in benchmark tests,[5] but cost $1,500 to over $10,000 depending on the user's configuration.

[13] Many Falcon PCs are sold with custom paint jobs,[14] high-end graphics cards,[3] and special low-latency components.

[18][19][20] Similarly, Falcon's FragBox mini-PC was praised by Tom's Guide in 2017 for its appearance and power, but the configuration cost $5,000.

[23] A 2015 review in PCWorld, praised the Mach V's performance but noted the high price that comes with buying a computer running three graphics cards.