Famolare

It was active for several years before its hiatus, and multiple designs appear in the Metropolitan Museum of Art in NYC.

The shoe company was founded in 1969 by Joe Famolare Jr.,[1] featuring a method of absorbing the shock of walking on the foot.

[2] Stanley Marcus of Neiman Marcus wrote that Famolare was the most consistent or popular luxury brand in footwear alongside other name brands in the US like Kleenex and the Four Seasons hotel.

[4] Famolare was known for its thick, wavy soles,[5] which they named “four-wave platforms”.

[6] Famolare became known for its provocative advertising,[7] including ads where women were naked but for their shoes,[8] however they reversed course in the 1980s.